photo Tara Benwell Listen to News with Tara Benwell - Instructions:
1. Preview the vocabulary and read the gapfill text.
2. Play the news report and try to fill in the blanks.
3. Answer the comprehension questions by writing full sentences.
4. Use the discussion question to write an essay or discuss the story with other students.
5. Click "show Answers" to see the full text.
6. Pretend to be a news anchor by reading each story out loud.

dateline: 07 March 2018

Coca-Cola To Launch Alcoholic Drink in Japan

Listen to the news in English with Tara Benwell

Pre-Listening Vocabulary

  • launch: to make available for the first time
  • compete: to try to do better than others
  • market: a group of buyers
  • trial: to test

Coca-Cola To Launch Alcoholic Drink in Japan

A new alcoholic Coca-Cola will soon be available in Japan. The Coca-Cola product will compete with a number of “Chu-Hi” beverages in Japan. These types of canned beverages typically contain water, flavouring, and a vodka-like . The president of Japan Coca-Cola says that the alcoholic beverage will likely not be outside of this market. Coca-Cola trials dozens of beverages every year in Japan. Many Coke products that are unknown in the US are very successful in Asia.

Comprehension Questions

  1. What new product is being launched in Japan?
  2. What is “Chu-Hi”?
  3. What does Coca-Cola Japan test every year?

Discussion Questions

Do you think Coca-Cola is making a mistake by experimenting with alcoholic beverages? Why or why not?

show Answers

Written by Tara Benwell for EnglishClub
Tara Benwell is a Canadian freelance writer and editor who specializes in materials and articles for the ELT industry.

2 Comments on Coca-Cola To Launch Alcoholic Drink in Japan

  1. Teetotaller says:

    Who would have guessed that squeaky clean Coco-Cola would be muddying their sugar-coated hands with alcohol? 🍷

  2. Bijan says:

    Hi Tara,

    First, thank you for this week’s news report.

    Second, I could fill in the blanks except one word (growing).
    In addition, I didn’t know the meaning of the word sparkling, so searched for it in the Cambridge Dictionary and learned a sparkling drink is one that contains many small bubbles of gas.

    Third, you had pronounced ” the US ” before in your news reports and I had listened to it many times, but in the above text you have pronounced “…unknown in the US…” in the last sentence very beautiful and I would love to listen to it again and again and enjoy listening to it very much. It’s very nice pronunciation. Please, you always pronounce it in this nice way.

    I believe the nice pronunciations can encourage the students for listening very much.

    Teacher Tara,
    Thank you for your beautiful pronunciation.

    Best wishes and have a great weekend in nice Canada,
    Bijan from the Persian Gulf

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