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photo Tara Benwell Listen to News with Tara Benwell - Instructions:
1. Preview the vocabulary and read the gapfill text.
2. Play the news report and try to fill in the blanks.
3. Answer the comprehension questions by writing full sentences.
4. Use the discussion question to write an essay or discuss the story with other students.
5. Click "show Answers" to see the full text.
6. Pretend to be a news anchor by reading each story out loud.

dateline: 07 March 2018

Coca-Cola To Launch Alcoholic Drink in Japan

Pre-Listening Vocabulary

  • launch: to make available for the first time
  • compete: to try to do better than others
  • market: a group of buyers
  • trial: to test

Coca-Cola To Launch Alcoholic Drink in Japan

A new alcoholic Coca-Cola will soon be available in Japan. The Coca-Cola product will compete with a number of “Chu-Hi” beverages in Japan. These types of canned beverages typically contain water, flavouring, and a vodka-like . The president of Japan Coca-Cola says that the alcoholic beverage will likely not be outside of this market. Coca-Cola trials dozens of beverages every year in Japan. Many Coke products that are unknown in the US are very successful in Asia.

Comprehension Questions

  1. What new product is being launched in Japan?
  2. What is “Chu-Hi”?
  3. What does Coca-Cola Japan test every year?

Discussion Questions

Do you think Coca-Cola is making a mistake by experimenting with alcoholic beverages? Why or why not?

show Answers

Written by Tara Benwell for EnglishClub
Tara Benwell is a Canadian freelance writer and editor who specializes in materials and articles for the ELT industry.

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