Quality and High Quality

English grammar questions, answered by Alan

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gradient
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Quality and High Quality

Post by gradient » Mon Jul 29, 2019 9:19 am

Hi, I was wondering if you can use the adjective "Quality" in the same meaning as "High Quality" but in the contex that you use it as company slogan i.e:
Quality customer service = high quality customer service"
Only quality products = Only high quality products
quality video templates" = high quality video templates

etc.

My question is if shortening 'high quality' to 'quality' is not too common language for a slogan?

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Alan
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Re: Quality and High Quality

Post by Alan » Thu Aug 01, 2019 7:47 am

Yes, in contemporary usage 'quality' as a modifier always implies 'of HIGH quality'.

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